What Are the Best Tools to Create Free Videos with AI?

Artificial Intelligence (AI) has made a notable impact in our daily lives and there are few sectors where we cannot take advantage of it in one way or another.

In this post we are going to explain how you can use Artificial Intelligence tools to transform the video production process. In addition, we will offer a series of resources to create videos with AI for free.

What are AI video generators?

Video generators with AI are one of the many utilities where we can benefit from artificial intelligence. These are tools that use AI to generate audiovisual content, both video and sound.

Using these tools we can generate videos based on input parameters defined by the user (generally text), which allows the creation of content that is somewhat difficult to edit, with less effort and potentially at the scale we may need.

Benefits of using AI video creation tools

Artificial Intelligence offers us a significant improvement in the processes and flows of creating all types of content. In the particular case of the video, we are now going to point out some of the most relevant advantages with the use of AI.

Improvement in production efficiency and speed

Video is an attractive format to embed in websites and applications. However, creating videos involves a lot of work and requires the use of sometimes sophisticated tools.

Thanks to AI we can generate videos at a speed incomparable to traditional methods, freeing up human resources from work. With this we can produce content in less time and increase our capabilities for generating audiovisual material.

Personalization and adaptability of content

Artificial Intelligence tools allow you to personalize the content of the videos in a simple way. This will make it easier to adapt them to the platform audience and better cover the specific objectives we have.

Increased video quality and originality

Many of the tools that we are going to propose later in this post allow very remarkable quality. In addition, the content will be perfectly original because it will not be based on other videos, but will be generated automatically by AI.

Reduction of costs and resources

Among all the advantages, perhaps the most notable is the possibility of reducing costs in the creation of audiovisual material and reducing the resources we allocate to it.

This way we achieve tighter budgets for video creation, without impacting the quality or quantity of the material.

Optimization of production and editing time

Artificial Intelligence allows the generation of content that would require days or weeks to produce from scratch. In addition, it also allows faster editing since, once the content is produced, we are also able to adjust it to the specific requirements that we detect.

How to create videos with AI

Now we are going to describe the process of creating videos with AI, in general terms, since it also depends a lot on the tool we are using.

Choosing the AI ​​Video Creation Tool

The first step is to investigate the video generation tools with Artificial Intelligence that the market currently offers us, to select the one that best suits our needs and budget. At the end of this post you will find a list of the best AI tools for video generation.

Compilation and preparation of main content

To create the videos you will most likely need to collect some input materials. The most typical thing would be to produce the text that you need the video to play.

But depending on the tool, you can incorporate images, audio or even video clips. It is important that all these materials have the highest quality you can get, because it will influence the final result of the video.

Setting parameters and preferences of generated videos with AI

Next we need to define the input parameters for the AI. Most AI video tools allow you to generate content from text.

In addition, most allow you to customize some aspects such as the style of the video, the target audience, the duration and any other adjustment configuration that allows you to better direct the final creation.

Automatic video generation

Once we have all the information entered, our AI tool will use it to compose and assemble the video.

Editing and customizing the generated videos with AI

Once we have the first result generated by Artificial Intelligence, we can still make new requests to finish adjusting the result delivered automatically.

We may ask you to make changes to the narrative, the avatar’s accent, change or edit the audio, or incorporate visual effects where we deem appropriate.

Review and adjustment of content

Once the video is finished, it is important that we carefully review the result. This review must be carried out by a person who understands and knows the quality parameters and the line of communication of the brand or company.

Export and supported video formats

Finally, we must export the video so that it is saved in the necessary formats and sizes. The most normal thing is that the AI ​​tool offers us export options. If not, it is possible that we download the prepared material and then need to edit it with our video editing program.

Optimization for distribution platforms

Finally, we will have to optimize the video to save it in the appropriate format and size for the platforms where it will be distributed, also adjusting the line of the audiovisual material to the network, so that its effectiveness increases.

Videos with AI performance monitoring and analysis

Once the video is published, we can monitor and analyze the performance we have obtained, both in views and interaction with the users who have seen it. This will offer us important data to understand the relevance and performance of the videos.

Continuous improvement of the creation process

With the data obtained from the previous step we can better understand which are the appropriate parameters to compose the following videos, in a more appropriate way and allowing continuous improvement.

Best free AI video generators

Before finishing we want to offer a collection of the best free tools available in the online market for video generation with AI.

Synthesia

A very popular AI video generator, which allows you to create videos that feature avatars that can explain the text content you need, in multiple languages. It also has many templates that you can use to start projects faster.

DeepBrain AI

DeepBrain AI can create videos from text. As input we can simply use a topic but also documents in different formats or even other videos. It is also capable of taking an article from an online website and composing a video through it, or even a simple URL.

Elai.io

Elai.io allows you to create video from text, ideal for creating content for online training without the need for a studio, webcam or a green screen. You can also use various configurable avatars.

Steve AI

Steve AI is a tool that uses AI to convert text into animated videos that are quite creative since it allows avatars of different types and not just people. It is a simple option and suitable for less technical profiles.

Invideo AI

Again, it allows us to create video from text, but in this case it is in charge of generating scripts, scenes, advertisements and other creative elements. Videos can also be customized with numerous shortcuts and settings.

Kapwing

In reality, Kapwing is not an AI video generator like the previous ones. It is more of a video editing tool that allows you to use Artificial Intelligence to help in the creation of content. It allows, for example, the use of templates, segments, clipart, real-time collaboration and more.

Flexclip

It is also more similar to what a video editor would be, but for beginners, which allows us to isolate ourselves from most of the complexities of this work.

It is particularly useful for creating marketing videos, tutorials and advertisements, providing a wide range of ready-made tools and effects. So that we understand each other, it would be like a Canva but for video. It incorporates AI to produce text from video, the script, stock images, etc.

These AI tools are a sample of the possibilities of creating videos. They all have a free version that may be enough to verify its quality and the possibilities it offers us, so that we can know which one might interest us for our work.